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Learn Hypnosis with the Rory Z Hypnosis Academy

Hypnotherapy Diploma Course

Whether you want to become a hypnotherapist full-time, use hypnotherapy part-time to boost your income, integrate hypnotherapy into an existing therapy or counselling practice, or even learn hypnotherapy for your own use, this is the ideal course for you.
When you join the RZHA hypnotherapy diploma course, you will gain experience with all aspects of hypnotherapy, and you get five intensive days of hands-on practice – you will be a hypnotherapist at the end of this course!
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Upcoming Hypnotherapy Diploma Course Dates

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Register your interest below, and we'll contact you when the course is available!
King's Lynn, Norfolk
Saturday 9 July 2022
London, Embankment
Saturday 17 Sept 2022
Edinburgh, Scotland
Saturday 10 Dec 2022

Keep scrolling down for more information about the hypnotherapy diploma course, or simply click the green button below to secure your place now:

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Become a professional hypnotherapist with the Rory Z Hypnosis Academy

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At the Rory Z Hypnosis Academy, our hypnotherapy diploma course is suitable for absolute beginners, through to experienced complimentary and talking therapists, and even those hypnotherapists looking to re-train or ‘upskill’. Starting from the ground up, Rory Z will give you everything you need to become a hypnotherapist. So, even if you have absolutely zero hypnotherapy or psychotherapy training, you are welcome to join our hypnotherapy diploma course!

As an expert hypnotherapy trainer, people from all over the world have joined Rory to learn hypnotherapy, even travelling from as far as the Americas and Australasia just to study with Rory in the UK. When you join our course, you can be certain that you are getting some of the very best hypnotherapy training available.

We welcome students from all cultures, careers and lifestyles. No previous experience or qualifications required!

Rory Z demonstrating hypnosis on the hypnotherapy diploma course

What will I learn on this course?

Check out this short video where Rory explains what is covered on the RZHA hypnotherapy diploma course. After that, scroll down to check out exactly what you will learn on each day of the in-person training.

Hypnotherapy Diploma Course Schedule

Hypnotherapy Diploma
Day #1

On the first day of the Rory Z Hypnosis Academy’s hypnotherapy diploma,  we spend the morning covering ‘the fundamentals’ of hypnotherapy. You’ll learn what hypnotherapy is, how it works, and what you can help people with.

Next, you will be practicing a range of hypnotic suggestibility tests. Rory will show you how they work, and why they are such an important tool for all professional hypnotherapists. 

In the afternoon, you will learn how to hypnotise using Rory’s powerful progressive hypnotic induction process, as well as how to deepen the hypnotic trance state in various ways. You will also use ‘convincers’ to test that your clients are deeply hypnotised.

Finally, you will learn how to formulate direct hypnotic suggestions and practice delivering them with your classmates. Direct suggestion hypnosis is a fundamental skill of the hypnotherapist, and it is important to learn to do it well, very early on in your hypnotherapy training.

Hypnotherapy Diploma
Day #2

On the second day of the hypnotherapy diploma course, Rory starts by explaining how hypnotherapy sessions are structured, and which types of hypnotherapy approaches you might use during your therapy sessions. As this course covers behavioural, cognitive, analytical and regression hypnotherapy approaches, it is good to know the difference!

Next, you will learn how to use direct and metaphorical ego strengthening techniques, including the ‘boundary’ technique, and the ‘healing white light’ technique. Ego strengthening is another ‘hypnotherapy staple’, and one that you will use with almost all of your hypnotherapy clients.

During the afternoon, Rory will teach you the tried-and-tested eye-fixation hypnotic induction, as well as how to deepen hypnosis using staircase visualisations and breathing deepeners.

Finally, you will practice an amazing hypnotherapy technique, ‘anchoring’, and get first-hand experience making real changes with your fellow students.

Hypnotherapy Diploma
Day #3

Day three of the course starts of with a practical hypnotherapy intake experience, where you will learn how to get the important information about your client and their problem before you hypnotise them.

Next, Rory will guide you through the realms of indirect or ‘Ericksonian’ suggestions and hypnotherapy metaphors. You will learn Rory’s ‘balloon release’ technique, as well as the ‘garden’ metaphor. As you practice, you will also be hypnotising fast with the magnetic hands rapid induction and a fantastic physical ‘tension and relaxation’ induction, which is great for tricky or resistant clients!

Finally, throughout rest of the day, you will get an opportunity to practice using hypnotic aversion therapy, future pacing, and the ‘control room of the mind’ techniques. All of which are powerful changework approaches used by the majority of successful hypnotherapists.

Hypnotherapy Diploma
Day #4

On day four of the hypnotherapy diploma, you will learn a range of important techniques that will help you make significant changes with your hypnotherapy clients.

Rory will start by teaching you how to create engaging client homework tasks, to boost the success of your therapy work. You will also learn how to perform group hypnosis, enabling you to deliver group hypnotherapy sessions, and how to use the Dave Elman induction to create a deep somnambulistic trance in minutes.

In the afternoon, you will get the chance to practice some of the most powerful therapy techniques available to the hypnotherapist. These include the sub-modalities shift (often taught on NLP courses, as well as being fantastic for hypnotherapists), pain management approaches, and parts therapy, one of the best methods of creating fast and long-lasting subconscious change! 

Hypnotherapy Diploma
Day #5

On the final day of the hypnotherapy diploma course, Rory begins by teaching you one of the fastest hypnotic inductions, the eight-word induction. You will also learn how to remove phobias with the Fast Phobia Cure.

Other techniques that you will be practicing on day five include the safe place and staged dissociation, both useful when working with anxiety and trauma. IMR questioning is the final technique you will learn, enabling you to communicate directly with a client’s subconscious mind and get commitment for them to respond in a new, healthier way.

The course wraps up with a ‘full therapy session’ practical, giving you the opportunity to put everything you’ve learned throughout the course into practice, just as you would with a client.

At the end of the day, hypnotherapy diplomas are awarded, and Rory will let you know what to do next, in order to start your successful career as a professional hypnotherapist.

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Hands-on, practical hypnotherapy training with one of the world's best trainers

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You should book a place on our hypnotherapy diploma course if you are serious about wanting to become a hypnotherapist, and if you want to develop the skills and confidence required to use hypnotherapy effectively, both with yourself, and with clients.

There are many hypnotherapy courses out there that are too focused on the theory, and not the practical art of performing hypnotherapy. With the Rory Z Hypnosis Academy, you get the best of both worlds; detailed, comprehensive training online, and highly practical classroom training!

During this course, you will be hypnotising people and practicing hypnotherapy in class, because that is the only way you will become a confident, skilled hypnotherapy practitioner.

Student hypnotherapists practicing hypnotherapy on the hypnotherapy diploma course

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Why learn hypnotherapy with Rory Z?

Rory Z Fulcher, hypnosis and hypnotherapy trainer at the Rory Z Hypnosis Academy

There are many hypnotherapy courses out there, and lots of different hypnotherapy trainers. However, just because they are running a course, doesn’t mean they are good at using or teaching hypnotherapy. Some of the people who are teaching hypnotherapy are great hypnotherapists, but less good at teaching. There are other trainers out there who have never seen a hypnotherapy client in their life, and decided just to teach instead. Unfortunately, as hypnotherapy training is not ‘regulated’, anyone can legally teach hypnotherapy. Also, there is no set ‘training syllabus’, which means different schools teach different things, and many of them also leave out important things too! So, as you can see, finding the right hypnotherapy trainer (and course) is important, and sometimes challenging!

Rory Z is one of the very best hypnotherapy trainers in the world, and through his years of experience both seeing clients and teaching hypnotherapy, the RZHA hypnotherapy diploma course has been developed (and is constantly improved) so that it includes everything you need to know in order to become a hypnotherapist and run your own hypnotherapy practice. The hypnotherapy techniques Rory teaches are tried-and-tested. They work.

During the course, Rory teaches hypnotherapy in a way that is easy to understand and replicate, regardless of your experience-level. Rory teaches hypnotherapy in a very deliberate way, to ensure that everyone attending the course will learn these skills! But please don’t just take our word for it. Here’s what some of Rory’s past-students had to say:

reviews about rory z

taken from our trustpilot page

Martin Boyce
Martin Boyce
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First Hypnotherapy book I ever read was...
First Hypnotherapy book I ever read was Rorys book. 4 months later I was on his course and became a Hypnotherapist. 5 years later I've worked in Harley St London , Broadstairs in Kent and now Yorkshire as a fully qualified Hypnotherapists full time. Thanks Rory.
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Very often hypnotherapy trainers come...
Very often hypnotherapy trainers come in dull and staid forms or, more often than should be the case, they're sadly ill-equipped to perform hypnotherapy themselves, let alone train others to do it ethically. Rory is one of the few trainers that is none of the above; knowledgable and skilled in hypnosis & hypnotherapy, and interesting and innovative enough that you don't find yourself nodding off and drooling during one of his courses, Rory's courses are a must if you want to be successful!
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Fantastic hypnosis training..
Rory Z is a great trainer in hypnosis, he makes it fun by keeping a balance of theory and practical throwing in the odd joke here and there 🙂 !
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Rory is the real deal!
One of the best hypnosis teachers I've had the pleasure of being taught by. Rory is a really genuine person, as well as being an entertaining and highly knowledgeable hypnosis teacher. He really does "walk the walk", unlike so many out there who promise lots and deliver little. Rory Z is the real deal!
Jonathan Hughes
Jonathan Hughes
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Rory gets my vote! Again
My second course with Rory. When you look around the room of your fellow students, you have to ask yourself why do so many qualified Hypnotherapists attend his courses? For me its because he blends proven techniques with fun. His teaching style is clear and you get plenty of practice on the day in a safe environment. Will I go back for more? For sure! And if you cant get to his courses then buy some of his books - they are easy to follow and a great way to start
Frankie Lafferty
Frankie Lafferty
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Rory is amazing trainer
Rory is amazing trainer! He is funny and makes hypnosis easy to understand.
James Dayley
James Dayley
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Never a dull moment.
I had the opportunity to study with Rory while he was in the United States. Whilst he teaches the techniques thoroughly with a warm sense of humor. By the end of the day, following loads of practice, the energy level in the room is through the roof. Even a complete newbie to hypnosis will be equipped with the power to drop people into hypnosis in an instant. If you get the chance to study with Rory in person, don’t miss out on the opportunity.
Pauline Aiston
Pauline Aiston
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Hypno training with RoryZ
His skills have to be seen/experienced, to be believed. Personable and professional alongside a lighthearted sense of fun as & when appropriate. I have also read a couple of his books that are easy to read in clear plain language. I can’t rate him highly enough. Impressive!
Keith Blakemore-Noble
Keith Blakemore-Noble
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Excellent hypnosis teacher for all levels.
I'd consider him to be the best teacher of hypnosis I've had the pleasure of studying under (and there have been a few over the 11 years), and I look forward to opportunities to catch up with him and to learn even more from him. His skill, knowledge, patience, and great teaching style make his events a must-attend for anyone looking to improve their hypnosis skills, whatever level they are currently at.
Paddy Jordan
Paddy Jordan
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The best person to speak to when starting your Hypno journey!
I have been on numerous training sessions/weekends with Rory Z, and I also intend on going to more! Rory not only has extensive knowledge about the theory behind hypnosis beyond his years but his application is fantastic! I have learnt a lot and will continue to learn even more from Rory in the years to come!
Christopher Stewart
Christopher Stewart
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Rory's a great instructor and one of...
Rory's a great instructor and one of the top Hypnotists in the world. His books are so easy to read and to put in practice. He constantly puts out great guides and videos as well. The best out there, hands down.
Eglė Gabrėnienė
Eglė Gabrėnienė
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Truly professional
Very friendly, funny and professional.

need to add info about what's included, inc. online membership. Also cert photo etc.

2023 dates/locations tba
Rory Z Hypnosis Academy - Hypnotherapy Diploma

The Rory Z Hypnosis Academy’s hypnotherapy diploma course will be made available after the RZHA Online Academy is launched. This is because the online hypnotherapy course membership is included in the diploma fee, and is an integral part of the diploma course training. It covers all of the theory and background information required to become a hypnotherapist. By working through the theory online, before or during your in-person diploma training, you get more time to actually practice using what you learn during the in-person course This all-important practice and experience is what will help you become a confident hypnotherapist, and it is why our diploma course is one of the most practical hypnotherapy courses out there!

If you would like to join our hypnotherapy diploma course, register your interest below, and we will contact you as soon as dates are made available:

Book Your Place

Rory would love to see you at an upcoming hypnotherapy diploma course. When booking, please make sure you select the correct course location/date.

IMPORTANT: Course confirmation, location and instructions will be emailed to your PayPal E-mail Address as standard – if you would like the details emailed to a different email address, please contact Rory directly after you book in order to request this.

By booking a place you agree to be bound by our Terms of Sale – please read in full before booking.

King's Lynn, Norfolk
Saturday 9 July 2022
9:30am - 5pm
Was £250 / Now £145

Venue is a 10-min walk from King’s Lynn Train & Bus Station

Don’t have a PayPal account?
You can pay by credit or debit card via the PayPal checkout page without a PayPal Account

London, Embankment
Saturday 17 Sept 2022
9:30am - 5pm
Was £250 / Now £145

Venue is a 5-min walk from Embankment Tube Station

Don’t have a PayPal account?
You can pay by credit or debit card via the PayPal checkout page without a PayPal Account

Edinburgh, Scotland
Saturday 10 Dec 2022
9:30am - 5pm
Was £250 / Now £145

Venue is a 15-20-min walk from Haymarket & Waverley Train Stations

Don’t have a PayPal account?
You can pay by credit or debit card via the PayPal checkout page without a PayPal Account

Can't wait for the diploma course?

If you really can’t wait until the diploma course is launched, or if you’d prefer a more personal training solution, Rory offers bespoke 1-to-1 hypnotherapy training, which means you can learn hypnotherapy with Rory all to yourself, and the training is tailored specifically to your needs and strengths. Click the button below for full details of 1-to-1 hypnotherapy training with Rory Z.

Hypnotherapy FAQs

Want to learn more about hypnotherapy before you sign up to the course?

Check out our FAQs below

Hypnotherapy is a type of talking therapy where a client is hypnotised and given hypnotic suggestions to help them reach their therapy goal. Hypnotherapy relies on the use of hypnosis, alongside a range of different therapy techniques and models, including; behavioural hypnotherapy, cognitive hypnotherapy, analytical hypnotherapy and regression hypnotherapy, as well as other therapy approaches such as counselling, psychotherapy, NLP, mindfulness, and many more, depending on how a hypnotherapist was trained.

The key benefit of choosing hypnotherapy over another type of talking therapy is the duration. Hypnotherapy often gets results faster than counselling and psychotherapy. This is because professional hypnotherapists are trained to help clients move towards a solution, rather than having to spend hours and hours talking through the clients issue and probing into their past. With a ‘solution-focused hypnotherapy’ approach, a hypnotherapist aims to help their client achieve their goal as quickly as possible. Also, as this change is created in hypnosis, often on a subconscious or unconscious level, changes that happen during hypnotherapy are usually long-lasting if not totally permanent.

Hypnotherapy works by delivering hypnotic suggestions directly into a client’s subconscious mind (sometimes known as the ‘unconscious mind’). When a hypnotherapy client is in hypnosis, this means they will be less likely to consciously resist change, because hypnosis increases suggestibility and acceptance of suggestions, whilst reducing conscious, critical analysis.

A skilled hypnotherapist will use a range of therapy approaches whilst a client is hypnotised, in order to help them move forwards. As professional hypnotherapists have a vast array of therapy tools at their disposal, they are able to choose the best possible approach for each client on an individual basis. That is why hypnotherapy works so well.

For more detailed information about how hypnotherapy works, check out our blog on the topic.

Hypnosis and hypnotherapy are two terms that are often used interchangeably. However, they actually mean two different things.

Hypnosis is the ‘state’ that a person enters. A ‘trance state’, if you will. Hypnosis, in and of itself, is not therapeutic. Yes, it can be relaxing, but until you add the ‘therapy part’, nothing will happen, apart from a client ‘being in hypnosis’.

Hypnotherapy is where a hypnotherapist uses the hypnotic state along with therapy techniques and suggestions in order to create change. The ‘hypnotic induction‘ process, where a hypnotherapist puts a client into hypnosis, can vary depending on how a hypnotherapist is trained. Therapy-wise, the important stuff happens after a person has been hypnotised. At this point, hypnotherapists use direct hypnotic suggestions, as well as Ericksonian hypnotic language patterns and specific hypnotherapy techniques to create positive changes for their clients.

If you would like to learn more about what hypnosis is, check out this blog.

For more information on hypnotherapy, check out this blog.

Hypnotherapy is used for many different things. As well-trained hypnotherapists work with ‘symptoms’ rather than ‘labels’, the majority of problems and conditions can be helped significantly with hypnotherapy. 

If you would like to know more specifically what hypnotherapy is good for, here are some of the issues that hypnotherapists work with most frequently; anxiety, stress, weight management, smoking and vaping, insomnia, confidence, phobias, pain, performance anxiety, sport performance, sexual issues, pregnancy and birth, trauma, PTSD, and the list goes on.

As well as common issues, hypnotherapy can also help with more obscure problems, and even some physical and psychological conditions. For example, hypnotherapy can help with IBS, skin conditions, bruxism, dystonia, headaches, dental procedures, and much more.

If you would like to learn hypnotherapy, whether for your own self-development or to become a hypnotherapist and help others, join an upcoming hypnotherapy diploma course, or check out our other hypnotherapy training options.

Many people who haven’t seen a hypnotherapist before wonder what happens during hypnotherapy. After booking a hypnotherapy session, usually you will provide your hypnotherapist with information about your problem or goal, either over the phone, or using a ‘client intake form’. Once you arrive at the session, your hypnotherapist may have a short chat with you, clarifying exactly what you are wanting to achieve. They will also let you know a bit of information about hypnosis and hypnotherapy, to put your mind at ease.

After the talking is done, you will be hypnotised, and that is when the hypnotherapist will use hypnotic suggestions as well as hypnotherapy techniques in order to help you move forwards. The time spent in hypnosis will usually fill the majority of the session, as it is when the change work happens.

After awakening you from hypnosis, your hypnotherapist will likely then give you homework tasks or supportive activities that will help to ensure you get the desired result, and to make sure that it becomes permanent.

Hypnotherapy is a skill and just like any other skill, it can be learned. You do not need any prior therapy or psychology training, and you do not need to have any specific characteristics or innate skills. Hypnosis isn’t a ‘gift’ or a ‘magic power’, those are just some common myths about hypnosis, and are completely untrue. So, if you would like to become a hypnotherapist, you are certainly able to do so!

There are hypnotherapists all around the world, and from all walks of life, some who were teenagers when they started, and some who only started learning after they reached retirement age. So, it truly is something that anyone can learn. If you’d like to start your career as a hypnotherapist, join our hypnotherapy diploma course, or check out our other hypnotherapy training options.

You do not need a degree, or any other prior qualifications in order to become a hypnotherapist. In fact, in reality, you do not even need a hypnotherapy qualification to be a hypnotherapist, as there are no laws (in the UK) about who can practice hypnotherapy.

Even though you do not need a hypnotherapy qualification, we highly recommend getting good quality hypnotherapy training before you start seeing hypnotherapy clients. The reason being, hypnotherapy deals with complex human emotions, symptoms and experiences, and it can be dangerous to ‘try’ hypnotherapy without the right training. A poorly-trained hypnotherapist could end up doing more damage than good! So, if you are thinking you’d like to become a hypnotherapist, make sure you get good training first!

There are many routes available if you want to become a hypnotherapist. You can read hypnotherapy books, watch free videos on YouTube, take a really good online hypnotherapy course, or even attend an in-person hypnotherapy diploma course. Whichever options you choose, ensure that you learn all the fundamentals (at least) before you begin seeing hypnotherapy clients.

For more information about how to choose good hypnotherapy training, check out this blog and also this blog.

If you want to find a hypnotherapy course, location is important. However, there is something that is more important, and that is the quality of training. Look at it like this, if you wanted to go out for a meal at an Italian restaurant, and there is either a mediocre restaurant within walking distance of your home, or there is a really good one about 5 miles away, which would you choose?

Hypnotherapy training is not created equally, there are good courses, mediocre courses and even some abysmal courses out there. This means that it may be worth traveling in order to get the best quality training (or at least to avoid the worst). In reality, this means doing your research, comparing courses, talking to trainers, and making an informed decision. If you’d like some help with that, check out this blog.

If you can’t find a good hypnotherapy course in your area, another option is online hypnotherapy training. Unlike a few years ago, there are now many fantastic online hypnotherapy training courses out there. In fact, we have one ourselves! So, if location is your biggest sticking point and it is stopping you from getting good hypnotherapy training, then training from home may be just the solution for you!

A career in hypnotherapy gives you the opportunity to earn a great living, if you are willing to put the work in. If you are highly motivated, and will drive a hypnotherapy business forwards, you will make a great living doing so. This is true of almost any business, the more you put into it, the more you get out. With hypnotherapy, it is easier than starting some other businesses, because you know that people are actively looking for hypnotherapy already. You just need to get your business in front of those potential customers.

There are many hypnotherapists out there making solid five and six-figure incomes from seeing hypnotherapy clients. So, yes, hypnotherapists do make good money. However, they are only able to do this if they learn how to run a hypnotherapy business. Learning hypnotherapy business management skills is integral to success as a hypnotherapist. Hypnotherapy clients won’t just ‘fall in your lap’, you have to get your business hat on and ensure that prospective clients find you. This is why ‘the business of hypnotherapy’ is something that is covered in great detail on our own hypnotherapy courses.

If you would like to learn just how much you could earn as a hypnotherapist, check out our hypnotherapy income calculator. This gives you a good indication of how much you might charge per hypnotherapy session, and how many clients you need each week to earn the income you deserve. Then, if you’d like a bit more information on what to charge for a hypnotherapy session, check out this blog.

There is a huge demand for hypnotherapists, perhaps more than ever before, and the demand is steadily increasing year-on-year. As most people are aware, life has its stresses and pressures and many people need help dealing with their issues. With the internet, everyone has access to hypnotherapists and more people than ever are contacting hypnotherapists, as they learn just how effective hypnotherapy can be for helping with almost any issue.

Put it this way, think of your own friends, family and co-workers. How many of them would benefit from a hypnotherapy session for issues relating to stress, anxiety, phobias, weight management, smoking cessation, confidence or pain management? The vast majority of people have at least one problem that they would like help with. That is why hypnotherapy is in such high demand, and why more and more people are choosing to become hypnotherapists.

If you would like to become a hypnotherapist, join our hypnotherapy diploma course, or check out our other hypnotherapy training options.

How long is training for a hypnotherapist? Well, how long is a piece of string? Now, that answer may not be helpful, but it is kind of true. There are many different hypnotherapy courses and training options out there, and their durations vary. There are online hypnotherapy courses that consist of just a couple of hours training, there are intensive hypnotherapy diploma courses (like our own course) which take place over five days and are supported with bundles of online training content, and there are other in-person courses that can take a year or more to complete!

Because hypnotherapy training courses vary so much in duration, rather than choosing a course based on how long it takes, instead it is a good idea to look at what you will get from the course in terms of knowledge and practical skills. For more information on how to tell the difference between a good course and a less good one, check out this blog.

Just like duration of training and the differences in content from course to course, hypnotherapy training costs vary across the board too. Usually, costs will reflect what you get on your chosen course, however, that isn’t always the case. There are some schools that charge a lot of money and deliver less than some of their more reasonably priced competitors. In contrast, there are some fantastic hypnotherapy trainers offering less expensive training, in order to make it accessible to more people. We personally fit into the latter category, with our ultra-affordable online training, and our competitively priced hypnotherapy diploma course.

If you would like to learn more about hypnotherapy training costs, we have written an entire blog on the topic. Check it out!

In short, yes, you can learn hypnotherapy online. However, although you can get a very thorough understanding of hypnotherapy and related skills online, you still need to get actual practice before you start seeing hypnotherapy clients. Hypnotherapy is a practical skill, so you need to know how to use it, ideally without relying on ‘hypnotherapy scripts‘, so that you are working as safely and effectively as possible.

Our five-day hypnotherapy diploma course includes access to our substantial online hypnotherapy training membership, meaning you get the best of both worlds. As well as comprehensive online training, you get a whole bunch of hands-on practice, expert tuition and individual feedback from Rory Z directly, and our coveted hypnotherapy diploma qualification!

That said, if you just want to take the online training and get practice on your own time, that’s fine too. You can even get a hypnotherapy certificate online with our course (it’s not the diploma certificate, but it still looks great on the wall)! Check out the online hypnotherapy course details here.

When looking for a hypnotherapy qualification, it is important that the qualification is more than just a certificate. In the hypnotherapy world, it is more important to be qualified than certified. Your hypnotherapy certificate is not what will do the work in the hypnotherapy session, it is the skills you gained during your training that are important. We have re-trained many people who got ‘certified’ elsewhere, and who barely understood how to hypnotise, let alone help people with hypnotherapy! It is quite scary that some of the big schools (with the fanciest looking certificates) are actually turning out a lot of unskilled and unconfident hypnotherapists. So, when looking for training, ask yourself, will this actually qualify me to work with people and will it give me all the skills and knowledge I need? Or is it just a shiny certificate accredited by an organisation or two?

Not sure where to go from here? Don’t worry, we’ve got your back. Check out this blog, as it will help you find a hypnotherapy course that will give you all you need to succeed as a hypnotherapist.

…and if you get a nice looking certificate at the end of it, that’s an added bonus!

There is no requirement (in the UK) for hypnotherapists to be registered with any specific professional associations or governing bodies. In fact, as mentioned in a FAQ above, you could set up your hypnotherapy practice without ever having engaged in hypnotherapy training. There is no UK law or mandatory regulation governing hypnotherapy training, qualifications or practice standards. The benefit of this, as someone looking to learn hypnotherapy, is that you have the flexibility to take any training route that you desire. The downside is, as there is no regulation, there are some schools and trainers who are not teaching to high standards, and consequently, there are some hypnotherapists out there who are not well trained, and some who are downright bad.

If you are looking for hypnotherapy training and want to become a hypnotherapist, don’t worry too much about getting professional body registration or accreditation, as those things don’t always go hand-in-hand with good quality training. Instead, look for a course that will help you become a professional hypnotherapist, and give you all the practical skills and knowledge that you need to help people safely, effectively and confidently. Check out this blog on the topic of getting good training, it’s a good place to start.

Finally, there is one type of registration that UK-based hypnotherapists 100% do need, and that is registration with the Information Commissioners Office (ICO). If you are a business that takes any customer information, such as client names and contact details, your business must be registered with the ICO – if you don’t register, you can get fined. So, make sure you do it before you start seeing clients (or ASAP if you already are seeing clients).

The majority of hypnotherapists are self-employed. There are very few organisations that hire hypnotherapists as employees. That doesn’t mean you cannot work within larger organisations as a hypnotherapist, because you can. It is very normal for self-employed businesses, including hypnotherapists, to ‘sub-contract’ or work with organisations without being an employee.

If you want to become a hypnotherapist, but you have no idea about how to set up a business, don’t worry. Any good hypnotherapy course will teach you how to set up your hypnotherapy business. After all, without a business, how are you going to see hypnotherapy clients? If you’d like to find a hypnotherapy course that teaches the ‘business of hypnotherapy’, check out our hypnotherapy diploma course, or our online hypnotherapy training.

Starting a hypnotherapy business or hypnotherapy practice is much like starting any other business. Where hypnotherapy differs from most business start-ups is, there are very few initial setup costs required in order to start your hypnotherapy business. This makes hypnotherapy a very easy career to begin, even if you don’t have a large budget for setting up a business.

Before you start, it is important to make sure that a career in hypnotherapy is right for you. Consider why you want to become a hypnotherapist. Also, it is worth thinking about the financial side of things. How much do you need to earn, and is that achievable with a career in hypnotherapy? Check out this blog for more info on how much you can earn as a hypnotherapist.

Once you are sure, and you are ready to get started, the first step you need to take in order to set up your hypnotherapy business is to get good quality hypnotherapy training. Obviously, if you are looking to start a hypnotherapy business, you need to know how to do hypnotherapy to a professional standard. Then, during your training, you will be taught everything you need to know about setting up your hypnotherapy business. Well, you will if your chosen course teaches the ‘business of hypnotherapy’. Our training does, but we can’t guarantee other providers do, as all hypnotherapy courses are different.

If you have completed your initial training elsewhere and you are still stuck with setting up your business, contact us directly to book in a 1-to-1 business mentoring session. We have helped many hypnotherapists start successful practices, and would be happy to help you do the same.

FAQs about hypnotherapy course types

As well as the above FAQs about general hypnotherapy training questions, we have also included some FAQs below about the different types of hypnotherapy training and qualifications you may have seen advertised online. As mentioned throughout the above FAQ, there are many types of hypnotherapy training out there, and some are better (or more comprehensive) than others. Just remember, even though a course may have a fancy name or shiny certificate, that doesn’t guarantee the quality of the course itself!

We hope these additional FAQs help to answer any questions you have about other types of hypnotherapy courses.

The term ‘clinical hypnotherapy’, often known as ‘clinical hypnosis’, basically means that a hypnotherapist is trained to use hypnotherapy for clinical conditions and medical purposes. Though that sounds quite impressive, any hypnotherapist working with pain management or headaches or IBS is performing clinical hypnotherapy whilst working with those things, as they are clinical or medical conditions. On the flip side, even if a hypnotherapist is trained in clinical hypnotherapy approaches, they will not be using clinical hypnotherapy with all of their clients, as some clients will have non-clinical conditions. For example, if a ‘clinical hypnotherapist’ is helping a client with confidence issues, this would not be a clinical hypnotherapy session, as lack of confidence isn’t a clinical or medical condition.

Although, as you can see, the definition of clinical hypnosis is quite simple, it is something that is often misused, and not just by hypnotherapists. In fact, hypnotherapy schools are usually the number one culprit! Why? Because a ‘clinical hypnotherapy diploma’ sounds much more impressive than just a ‘hypnotherapy diploma’! However, in most cases, adding ‘clinical’ into the title of the course is as far as it goes, and the course will just be a standard hypnotherapy course. That is not to say you won’t learn to work with some clinical conditions, or use some clinical hypnotherapy techniques, because these will be covered on any good hypnotherapy course (even those that aren’t labelled as ‘clinical courses’). This proliferation of supposed clinical hypnotherapy training is, quite simply, a marketing ploy to fill courses. Unfortunately, it is perfectly legal, which makes things very confusing for anyone looking for hypnotherapy training!

Regarding the title of clinical hypnotherapist, that is also something to take with a pinch of salt. Any hypnotherapist may choose to advertise themselves as a clinical hypnotherapist. As a hypnotherapist (in the UK) you can call yourself whatever you like! You can be a clinical hypnotherapist, clinical hypnotist, advanced clinical hypnotherapy practitioner, master hypnotherapist, or just a plain old hypnotherapist. All of those titles could be used by any hypnotherapist, even if they have had no specific clinical training! This is because they are not protected titles. To coin a phrase, if it looks like a duck and walks like a duck, it’s a duck (and probably not a clinical duck).

When searching for hypnotherapy training, please look beyond the course title, and explore the course contents and syllabus. You will likely find that the majority of what is taught on any course, whether clinically-labelled or not, is just ‘standard hypnotherapy training’. You will also find that most courses include some clinical hypnotherapy applications and theory. For example, on our (non-clinical) hypnotherapy courses, we teach pain management approaches, glove anaesthesia, and how to work with different clinical and medical conditions. We choose not to advertise our courses as being clinical hypnotherapy courses, because actually, when you think about which clients clinical hypnotherapy applies to, that title is very limiting! We recommend that you sign up for a well-rounded course, and with trainers who aren’t trying to pull the wool over your eyes in their marketing and sales efforts!

Solution-focused hypnotherapy is a term that is used to explain how a hypnotherapist has been taught to work with clients. Solution-focused hypnotherapy simply means helping a client work towards a goal or ‘solution’, instead of just dealing with the problem and hoping that the client finds their own way to a solution after the problem has been removed or resolved. Clients tend to do a lot better when they have something to work towards, which is why a solution-focused hypnotherapy approach is one of the best ways of working as a hypnotherapist. It is also why the majority of well-trained hypnotherapists work using solution-focused methods (even if they don’t advertise themselves as solution-focused hypnotherapists). Whether you call yourself a solution-focused hypnotherapist or not, well, that is up to you! As with ‘clinical hypnotherapy’ in the FAQ above, the terms ‘solution-focused hypnotherapy’ or ‘solution-focused hypnotherapist’ are not protected or exclusive, and any hypnotherapist or hypnotherapy training school can use them, regardless of what they are offering.

Wherever you choose to learn hypnotherapy, always remember, if you are only working on reducing the client’s problem, then you are only doing half of what your client really needs from the hypnotherapy session. It is up to you to help them move beyond their problem and towards a solution. Sure, this might be a little more work, because everyone’s solution or goal will be different, so you will have to create sessions that are tailored to each individual client. But, in our opinion, that is something that all hypnotherapists should be doing as standard!

Though we don’t rattle on about it, all of our hypnotherapy training is solution-focused. It is not something we mention heavily because, as you have probably guessed from this FAQ, we think all hypnotherapy training should be solution-focused. It should go without saying. So, although we don’t say it very often, rest assured, if you choose to learn hypnotherapy with us at the Rory Z Hypnosis Academy, you will feel fully qualified to use the term ‘solution-focused hypnotherapist’, if you choose to!

Dr Milton H. Erickson was a pioneer of modern hypnotherapy, and Ericksonian hypnotherapy is based on his approaches. As a psychologist with severe physical limitations and a very keen eye for human behaviour, Dr Erickson’s approach to hypnotherapy was very different to anything else that was around at the time. The majority of hypnotherapists used to use very explicit, direct and authoritarian suggestions in hypnosis. In contrast, Dr Erickson’s natural curiosity and intuition, along with his physical limitations (due to contracting polio at a young age) led him to use hypnotherapy in a completely different way to those who came before him. 

Ericksonian hypnotherapy is characterised by being mostly indirect, with the use of therapy metaphors, ‘Ericksonian language patterns’, and a complete focus on the experience of the client. Rather than trying to force clients to follow his suggestions, Milton Erickson made his suggestions irresistible to his clients. Rather than telling, he asked and alluded. Rather than demanding, he painted a picture with words so that a client could draw their own meaning from what he said. However, he also knew that some clients needed to be told exactly what to do, or even shocked into responding using more emotionally provocative methods. He was a fantastically versatile and flexible hypnotherapist, and one whose skills many hypnotherapists aspire to replicate.

As we’re sure many self-aware hypnotherapy trainers will agree, no single hypnotherapy course will teach you to do hypnotherapy in exactly the same way as Dr Milton Erickson. However, Ericksonian hypnotherapy approaches are taught on most decent hypnotherapy courses, including our own courses. By incorporating Ericksonian methods, indirect and persuasive language, hypnotherapy metaphors, and by taking a solution-focused approach to your hypnotherapy sessions, with practice, you may find yourself becoming more like Dr Erickson with every hypnotherapy client that you see. After all, practice makes perfect!

Cognitive-behavioural hypnotherapy (or CBH) is a combination of two styles of hypnotherapy, cognitive hypnotherapy and behavioural hypnotherapy. Cognitive-behavioural hypnotherapy is used to address behaviours and habits as well as thoughts and beliefs. Some suggest cognitive-behavioural hypnotherapy is just like CBT (cognitive-behavioural therapy) but with hypnosis. However, hypno-CBT (HCBT) is slightly different, see the below FAQ for more info on that.

CBH and HCBT aside, any good hypnotherapist will be helping their clients with behavioural change and belief work, as almost all clients have behaviours and beliefs that they would like to remove, modify or develop. That is why behavioural and cognitive approaches are taught on the majority of (if not all) good hypnotherapy courses. They are industry-standard approaches that all hypnotherapists use, or should be using. However, behavioural and cognitive approaches are only a fraction of the therapy approaches used by other, more broadly trained hypnotherapists.

When a CBH hypnotherapist has worked behaviourally and cognitively with a client, and the client still hasn’t reached their goal, the CBH hypnotherapist doesn’t have anywhere else to go. However, if you are trained in a broader range of approaches, including analytical hypnotherapy and regression therapy, you have more options. This means you are likely to achieve more success with clients. With analytical hypnotherapy you can create deep subconscious changes and help clients to gain powerful insight, often without the their conscious input. With regression hypnotherapy you can explore past events, taking clients back in their minds to overcome challenging memories and sticking points. You can also use regression to generate a cathartic release of emotion. Replicating that with cognitive hypnotherapy might take a whole group of sessions to get the same result as a single regression session.

Behavioural and cognitive hypnotherapy approaches are fundamental to any good hypnotherapy training, but they are not the be-all and end-all where a full education in hypnotherapy is required. We recommend that you take a hypnotherapy course that covers all of the key modalities, as it will make you a much more well-rounded and capable hypnotherapist in the long run.

If you would like to learn cognitive-behavioural hypnotherapy approaches and much more besides, join our hypnotherapy diploma course, or check out our other hypnotherapy training options.

Cognitive-behavioural therapy (CBT) is a popular form of talking therapy. As such, it is understandable that some trainers have decided to pair CBT with hypnotherapy, creating hypno-CBT. Now, although this may sound a lot like cognitive-behavioural hypnotherapy, it is actually a bit different. Hypno-CBT draws more directly from CBT, and aims to incorporate traditional CBT into hypnotherapy sessions in order to use hypnotherapy techniques to increase the impact of the standard, out-of-hypnosis CBT approaches.

As with cognitive-behavioural hypnotherapy, hypno-CBT courses won’t often cover analytical hypnotherapy and regression hypnotherapy approaches, and a more well-rounded training that does include those fundamentals will be much more comprehensive, and often better for a new hypnotherapist. After all, it is good to have as many therapy tools as possible to help your clients!

At the Rory Z Hypnosis Academy, we do not directly teach CBT or hypno-CBT. However, there are certainly crossovers, especially with our cognitive hypnotherapy training elements. So, if you would like to learn the full range of hypnotherapy approaches, join us on our hypnotherapy diploma course, or check out our other hypnotherapy training options.

HPD stands for ‘hypnotherapy in practice diploma’. It is a qualification offered by numerous hypnotherapy training schools and is accredited by the National Council for Hypnotherapy (NCH). The HPD qualification is designed to meet the UK Core Curriculum for hypnotherapy training, created by the CNHC, and trainers offering this qualification are expected to adhere to the training standards as set out in the Core Curriculum. HPD courses require a minimum of 450 hours of study, and are usually amongst the longest and most costly hypnotherapy courses available. However, as with any hypnotherapy training, just because there are rigorous training standards and ‘learning outcomes’ set out on paper, doesn’t mean all HPD training is delivered to the same standards. Nor is it a guarantee of quality.

In our experience teaching hypnotherapy, we have encountered a number of hypnotherapists with full HPD qualifications (from various HPD training providers) who were not confident to perform hypnotherapy, and who had huge gaps in their practical hypnotherapy skills and knowledge. Imagine having invested thousands of pounds on a year-long hypnotherapy course only to need further training afterwards! This is why, at the Rory Z Hypnosis Academy, our primary focus is on delivering top-quality training, covering useful theory and giving you a lot of practical hypnotherapy experience, rather than focusing on qualification titles, portfolios, case studies and written coursework! We want you to become a confident hypnotherapist. That is our primary goal, and the only way to achieve that goal is to get lots of practice actively using hypnotherapy after learning the theory!

If you would like to become a confident, experienced hypnotherapist, and you want a live training course that gives you the opportunity to gain a significant amount of hands-on practice, join Rory on our hypnotherapy diploma course.

Rapid induction therapy can be defined by the use of rapid inductions (hypnotising a client quickly, rather than using slower ‘progressive hypnotic induction’ methods) and a combination of standard hypnotherapy and neuro-linguistic programming (NLP) techniques. The key aim being to reduce therapy time, and to create change fast. As you are probably aware, many hypnotherapists use rapid inductions in their therapy sessions, and they just call them ‘hypnotherapy sessions’, not ‘rapid induction therapy sessions’. Rapid inductions in and of themselves have no intrinsic therapeutic value. Because of this, the term ‘rapid induction therapy’ doesn’t really make sense, and is most often used as a marketing tool to sell courses that include the aforementioned components.

Just like ‘clinical hypnotherapy’, ‘rapid induction therapy’ is descriptive term, so if you use rapid inductions in your hypnotherapy sessions, feel free to call yourself a ‘rapid induction therapist’, though we’d recommend sticking with ‘hypnotherapist’, as it is a much more widely recognised title. 

On any good hypnotherapy course, you will learn rapid inductions and NLP techniques as well as ‘standard hypnosis and hypnotherapy’ approaches. As such, you too will be able to hypnotise fast and create change fast. In fact, you can learn rapid inductions right away for less than £20 with Rory’s book, the Instant Hypnosis and Rapid Inductions Guidebook. As mentioned in the FAQs above, learning new skills doesn’t have to break the bank!

At the Rory Z Hypnosis Academy, we cover rapid inductions and NLP techniques as standard on our hypnotherapy courses. We even run one-day rapid induction training courses which are frequented by hypnotherapists looking to speed up their hypnotherapy sessions! If you’d like to learn more about using rapid inductions in your hypnotherapy sessions, check out this blog on the topic.

There have recently been a lot of adverts online for Rapid Transformational Therapy, also known as RTT. But what is RTT? Well, though the RTT website is rather vague in its descriptions of exactly what is covered on an RTT course, it is a type of therapy that uses some elements of hypnotherapy and combines them with different therapy techniques that are less traditionally used in hypnotherapy. From a hypnotherapy perspective, RTT appears primarily regression-focused, as you might have guessed when reading their website, which states, “breakthroughs are achieved by understanding and fixing the root cause, rather than just addressing the symptoms of the presenting issue”. In contrast to hypnotherapy where we will work with behaviours, beliefs and subconscious change-work before using regression, it is suggested that RTT works towards “resolving significant past events” first.

Unfortunately, not all clients have ‘significant past events’ related to their issues. In fact, a lot of client issues relate to the present, or even worries about the future! As such, a regression-focused approach alone (or even a regression-led approach) is less helpful for a great many clients, and might actually be hugely detrimental for some. Just as many psychotherapy and counselling clients do not want to drag up their past unnecessarily, the same is true of many hypnotherapy clients. It is often much safer and easier to help a client by addressing the symptoms of the presenting issue first, using behavioural, cognitive and analytical hypnotherapy approaches. Then, if the issue is not resolved (and it usually is), regression approaches can be used to see if there is a route cause or past contributing factors that need to be dealt with in order for the client to move forwards.

Rapid Transformational Therapy training is not the same as hypnotherapy training, and it is unlikely to give you the same comprehensive range of skills that you will learn on a good hypnotherapy course. In the past and more recently, Rory has helped a number of RTT-trained therapists to top up their hypnotherapy skills, teaching them standard hypnotherapy approaches that were not covered during their RTT training. That is not to say RTT training isn’t a good option for some, because it may well be. However, due to the nature of the approach, in our opinion, it comes with some limitations, whereas a full grounding in all of the standard hypnotherapy modalities will allow you to practice most effectively.

If you have previously trained on any of the courses listed in this FAQ, but you still feel that more training is required, join us on our hypnotherapy diploma course, or check out our other hypnotherapy training options. We are more than happy to help qualified hypnotherapists to ‘upskill’, and would love to help you make your hypnotherapy sessions even more effective!

Looking for additional training?

Check out our other hypnosis training courses below:

Learn rapid

Learn to hypnotise people in seconds with rapid inductions and instant hypnosis techniques!


Learn to harness the powerful skills of the stage and street hypnotist, and have fun with hypnosis!


Join Rory and take your hypnosis skills to the next level with a bespoke 1-to-1 mentoring session!

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